Complimentary Guide
The RFP You’re About to Send Could Sabotage Your Entire Website Redesign
Set Your Project Up for Success Before You Hit Send

Learn about the 10 costly RFP mistakes that lead to missed goals, budget overruns, and the wrong agency fit — plus how to fix them before you hit send.

Your website redesign RFP can result in agency proposals that are hundreds of thousands of dollars out of budget. It can generate agency proposals with wildly different timelines. It can result in proposals that are designed to meet an unrealistic timeline by cutting corners and proposing solutions that won't support you in the longterm.

Your RFP shapes all of it - before any agency touches a wireframe.

You’re just one click away from discovering the 10 most common mistakes we see, how to avoid them, and what to do instead. Complete the form to get our complimentary guide and discover:

  • The section most associations write last that should be driving everything else in the RFP (and what happens to proposals when it’s missing or too technical)

  • Why AI-generated RFPs are spitting out scope documents no agency can honestly respond to (and the #1 thing that’s useful once you’ve done your own thinking first)

  • The 2-minute test that tells you whether an agency read your RFP or just responded to it 

  • The tech decision buried inside most association site proposals that looks reasonable at signing (but becomes expensive in year 2 or 3 after launch)

  • The line items missing from most proposals that show up as your team’s obligation mid-project (and how to keep agencies accountable before you sign anything)

Complete the form to get your complimentary guide.

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