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Guide
Tuesday, March 25, 2025
Marketing General Inc.
Download Your Free Guide to 2025 Membership Marketing Metrics!
‘Know the numbers’ is the best advice that anyone can give you when it comes to membership marketing. And yet, math doesn’t usually make it to the top of the list when people think about membership.
Guide
Tuesday, March 25, 2025
Marketing General Inc.
Download Your Free MGI Renewal Guide!
It is almost impossible to lose money on renewal efforts. And it almost always costs more to re-acquire a member than it does to renew them. We’ve taken our 40 years of membership marketing experience and put together this renewal guide to help.
Research / Report
Tuesday, March 25, 2025
Marketing General Inc.
2024 Membership Marketing Benchmarking Report
Our 2024 Membership Marketing Benchmarking Report shows that associations are continuing to rebound from the challenges of the past few years and are steadily expanding their membership.
White Paper
Wednesday, March 19, 2025
Expo Logic
How to Build a Winning Event Strategy: The Ultimate Guide
Learn how to build a winning event strategy that boosts engagement, increases retention, and maximizes ROI. Discover key elements, best practices, and tips for optimizing your event strategy to deliver measurable results.
Guide
Tuesday, March 18, 2025
Snapsight
Content to Cash: Revive your event content and unlock new revenue
Unlock hidden revenue from your events. Explore this guide to repurpose event content and create fresh income streams.
Guide
Monday, March 17, 2025
GrowthZone
Unlock the Secrets of Marketing Automation
Are you looking to streamline your marketing efforts and enhance member engagement? Our comprehensive guide offers vital insights into the world of marketing automation tailored specifically for association professionals like you.
Case Study
Friday, February 7, 2025
Starkweather Association Services
Save Time and Boost Productivity with Starkweather's Yourmembership Advanced Support
A case study from one of our clients could help you figure out when it's time to make the move and what the benefits are.
Guide
Wednesday, February 5, 2025
Ellipsis Partners
9 Unexpected Responsibilities Added to Your Workload During an AMS Implementation
Don’t get blindsided by unexpected work. This guide describes nine of the responsibilities heading your way so your team can prepare and plan ahead.
Guide
Wednesday, February 5, 2025
Ellipsis Partners
10 Awkward Questions to Ask Your AMS Company
An AMS selection can be a daunting prospect, with so much to learn about the options available. You will appreciate the new features when you launch your system, but you also need to know what limitations come with the system.
White Paper
Wednesday, February 5, 2025
Expo Logic
The Ultimate Guide to Event Marketing
Learn how to approach event marketing with a focus on the entire lifecycle—from pre-event registration marketing to post-event engagement.
Guide
Wednesday, January 29, 2025
108 ideaspace
10 Essential Considerations for Associations While Selecting an AMS
Before selecting an Association Management System (AMS), associations must carefully assess their specific needs, and budget constraints, and involve key stakeholders to ensure the chosen solution enhances member engagement and supports future growth.
White Paper
Monday, January 20, 2025
Lead Marvels Inc